Socioh or Confect? Comparison for ecommerce

Comparison of Socioh and Confect

We've talked to hundreds of marketers choosing between Socioh and Confect. Some go with Socioh, others go for Confect.

Here’s a summary of what we consistently hear from marketing professionals in ecommerce and agencies.

Where are Socioh and Confect different?

The biggest differences between Socioh and Confect can be found in the advanced features:

📊 Different designs in different ads

With Socioh, you have to use the same design for a product in all your ads.

With Confect, you can have up to 20 different designs running in your different ads at the same time. You can use your always-on design as a standard, but then personalize the designs for the ads and audiences.

📱 Story Catalog Ads

With Socioh, you can only make square 1:1 designs, resulting in weird-looking Catalog Ads on Story and Reel placements.

With Confect, you can make 9:16 designs for Story and Reels placements, making sure that all your placements are looking great.

📽️ Video Catalog Ads

With Socioh, you can't make videos, only 1:1 images.

With Confect, you can make videos for all your products and use them in your Catalog Ads as well. This is what Meta calls Product Level Videos.

💰 Pricing

Socioh's pricing scales with your online revenue, meaning that the more revenue you have, the more you will pay for Socioh.

Socioh's pricing starts from $750/mo., and scales up to more than $3,000/mo:

• $750/mo. (up to $250k/mo. in online revenue)
• $1,100/mo. (up to $800k/mo. in online revenue)
• $1,800/mo. (up to $3.2m/mo. in online revenue)
• >$3,000/mo. (more than $3.2/mo. in online revenue)

Confect's pricing scales with your number of products and markets.

Confect's pricing starts from $299/mo. and scales up to $999/mo. if you have up to 10 markets or up to 30,000 products:

• $299/mo. (1 market and up to 3,000 products)
• $499/mo. (up to 3 markets and up to 10,000 products)
• $999/mo. (up to 10 markets and up to 30,000 products)

Here's a head-to-head comparison of prices if you are an average eCommerce company with 2000 products in your shop:

👀 Free trial

Socioh does not offer a free trial.

Confect has a 30-day free trial, so you can try out Confect without any commitment or payments.

🧑‍🎨 Design services

With Socioh, you get design services included as a service from their indian team.

With Confect, you don't get design services included, you have to make the designs yourself in the intuitive design editor, or use one of the hundreds of templates.

During the onboarding phase, we are happy to help making a few designs for you though, so it's easy to get started.

Where are Socioh and Confect similar?

Socioh and Confect do share different features when it comes to Always-on Catalog Ads. Here is the overview of similarities between Socioh and Confect:

🧑‍🎨 You can design Catalog Ads

Both Socioh and Confect allow you to design Catalog Ads. This includes dynamic rules for designs, inserting reviews and ratings, and much more.

🧪 A/B test Catalog Ads

Both Socioh and Confect allow you to A/B test different Catalog Ad designs against each other.

📅 Schedule design changes

Both Socioh and Confect allow you to change the designs of your catalog ads automatically in the future.

🤖 Use AI in your catalogs

Both Confect and Socioh offer a range of AI-powered features for Catalog Ads, including Background Removal, color modifications, generating new product fields, and more.

👻 TikTok, Snap, and other channels

With both Confect and Socioh you can design your Catalog Ads on other channels than Meta (Facebook & Instagram) like TikTok, Snap, Pinterest, and many more.

🛍️ Built for eCommerce

Both Socioh and Confect are built for ecommerce companies specifically. Unlike Smartly and Hunch, which are industry-agnostic, Confect and Socioh have optimized their platforms for the use of ecommerce companies.

💬 Great support

Confect's support is rated 9.8 out of 10 on G2. Socioh doesn't have enough customer reviews for G2 to make a score of their support, but their support is rated 9.4 out of 10 on Capterra.