Facebook Ad Relevance
Free Ebook
Facebook Ad Relevance
Everything you need to know about Facebook Ad Relevance and how to optimize your performance.
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Discover the do's and don'ts for keeping your Facebook ad relevance high
- Quality rankingFacebook’s Quality ranking is an estimation of the quality of your ad compared to ads by your competitors.
- Engagement rate rankingThe simple truth is: Ads that make users use Facebook more are favored by Facebook.
- Conversion rate rankingIt is one thing to engage an audience. It is another matter entirely to have them perform a desired action.
- Defeating ad fatigueAd fatigue is real, and you run the risk of alienating past and future customers.
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