The average ecommerce company increase their performance by 31% with Confect

The median ecommerce company sees a 31.3% higher Return On Ad Spend (ROAS), 23.4% higher Click Through Rate (CTR), and 25.3% lower Cost Per Purchase (CPA) on Confect Catalog Ads compared to their normal Catalog Ads.

These results are based on A/B tests from 268 ecommerce companies running between June 2023 and December 2023. The companies ran Catalog Ads both with and without Confect, with at least 1 million impressions included in the tests.

Overall, $169 million in ad spend, 115,687 ads, 11,168 campaigns, 789 million clicks, and 11.4 million purchases were included in this study.

The top 20% of advertisers even saw a staggering 98% higher ROAS, 78% higher CTR, and 51% lower CPA on Confect Catalog Ads compared to their normal Catalog Ads.

Confect is used by thousands of marketers across 5 different continents

Thousands of marketers across 41 different countries are using Confect to optimize their Catalog Ads.

In 2024 alone, Catalog Ads from Confect got more than 26 billion views on Meta's platforms and generated $1,601,957,533 in revenue for our users.

More than 60,000 designs and 10,000 catalogs have been created in Confect over the years, with a total of more than 30 billion products that have been sent to Confect so far.

We are extremely proud to be the tool chosen by many of the biggest and most ambitious ecommerce companies, retailers, and agencies all over the world.

Confect is leading the development of Catalog Ads together with the platforms

Facebook launched Dynamic Product Ads back in 2015.

In 2017, our founders created the prototype for Confect as an internal tool, to design their Dynamic Product Ads for their own ecommerce company.

In 2019, they made this internal tool into Confect - something other ecommerce companies could start using - and focused 100% on making Confect into the best tool for Catalog Ads.

Today, we are working together with the marketing platforms to push the boundaries for Catalog Ads every single day.

Working closely together with Meta as Business Partners, our users are among the very first to try out new features - and implement them in an easy way.

We were the very first tool to introduce Background Removal back in 2020. And we have since been among the very first ones to use new opportunities like running multiple designs in the same catalog, Video Catalog Ads, 9:16 Catalog Ads designed for Story and Reels, and much more.